Hakan
Balaban
S R. P R O D U C T M A N A G E R
Enterprise Platforms • Connected Mobility • Digital Transformation
Hello!
Here's who I am & what I do
Senior Product Manager with 9+ years of experience working on enterprise digital products across automotive, FMCG, retail, and B2B SaaS environments.
My background combines product management, digital transformation, and operational product work across multinational organizations. At IBM, I worked as an embedded Product Manager/Product Owner across CRM transformation, ecommerce, customer experience, and operational platforms for clients including Coca-Cola, Campari, Turkish Airlines, and regional banking groups.
Currently at Continental Tires, I work on connected fleet and tire workflow solutions supporting enterprise customers across international markets.
I enjoy working on products where business complexity, operations, and technology intersect — especially in environments requiring cross-functional collaboration, structured thinking, and scalable execution